Digital Marketing Specialist

One of my favorite niches I've worked in has to be engineering. As a marketer, my role is to learn as much as I can in whatever industry I'm working in. It's not hard to do when you're learning about actual rocket science, cancer cell isolating, and schools of robotic fish. I have a soft spot for the sciences, especially when it comes to representation and inclusion in the field. I got to accomplish a lot during my time at Lehigh University's engineering college.
Below you can find our Lehigh Engineers Instagram and TikTok accounts, run by myself and a team of students that I personally oversee and manage. Together, we continue to grow Lehigh's online presence with sharing faculty research in digestible posts, inspiring FOMO through live event coverage, and Lehigh community targeted engagement posts. 
We also share information, such as webinars and fee waivers, for potential graduate students. I have recently expanded our student team to include grad students, who will share their experiences and backstories in the 2025 new year.

12,537,712 views
5,800,860 accounts reached
719,619 post interactions​​​​​​​

66,712 views
36,181 accounts reached
2,821 post interactions​​​​​​​

34,080 views
20,512 accounts reached
231 post interactions

34,080 views
20,512 accounts reached
231 post interactions
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